1010data made their mark in data analytics in the early 2000s as a platform that empowers large financial and consumer-product goods companies. 1010data launched DSCVR in late 2017 to create a tool for the everyday data analyst that would allow them to analyze big data at ease. My goal was to help guide product development and go-to-market strategy for this new product line.
Dec 12 Update: Here are a few slides from a recent presentation I gave about my work with SoulCycle. I will be adding more details and a fuller case study soon